Carlos Ascanio

Customer Success Manager

Carlos leads Client Success at The Forge, where he combines technical precision with real empathy for the sales grind. He’s the person customers call when they want to go from setup to results - fast. With nearly a decade of experience in CS, support, and account management, Carlos understands the pain points and potential of cold outreach at scale. His writing is practical, clear, and always focused on impact - whether he’s comparing lead gen platforms, walking through AI-powered prospecting workflows, or outlining how to run placement tests the right way. At The Forge, he’s a trusted advisor to clients navigating infrastructure setup, mailbox management, and automation optimization - ensuring they don’t just use the tools, but win with them.

Blog posts by Carlos Ascanio

Mastering Email Outreach: Strategies to Boost Deliverability & Minimize Risks
Cold Outreach

Mastering Email Outreach: Strategies to Boost Deliverability & Minimize Risks

Discover expert strategies to optimize cold email outreach. Learn how to maintain clean lists, respect recipients, and leverage technology for maximum impact and minimal risk.
How to Segment Email Lists for Better Deliverability
Email Deliverability

How to Segment Email Lists for Better Deliverability

Learn effective email segmentation strategies to enhance deliverability, engagement, and revenue by targeting the right audience.
Ultimate Guide to Competitor Cold Email Research
Cold Outreach

Ultimate Guide to Competitor Cold Email Research

Gain insights into competitor cold email strategies to enhance your outreach effectiveness and boost engagement rates.
5 Best SDRx Alternatives & Competitors for AI Sales Outreach
AI SDRs

5 Best SDRx Alternatives & Competitors for AI Sales Outreach

Tired of SDRx limitations? Discover 5 top SDRx alternatives in 2025 that deliver better outreach, personalization, reply handling, and meeting booking.
How AI Personalizes Follow-Up Emails for Better Results
Cold Outreach

How AI Personalizes Follow-Up Emails for Better Results

Learn how AI enhances follow-up emails with personalized content, optimized timing, and improved deliverability for higher engagement and conversion rates.
AI Tools for Crafting B2B Subject Lines
Tools

AI Tools for Crafting B2B Subject Lines

Explore how AI tools are transforming B2B email subject lines to enhance personalization, deliverability, and engagement for better results.
Cold Email Deliverability: The Foundation of Success in 2025
Email Deliverability

Cold Email Deliverability: The Foundation of Success in 2025

Cold emailing remains one of the most powerful tools for building a sales pipeline, yet the landscape is evolving rapidly. Whether you're a growth marketer, SaaS company, agency, or GTM engineer, mastering cold email deliverability and response optimisation is essential to success.
Why Spintax Matters For Cold Email Success
Cold Outreach

Why Spintax Matters For Cold Email Success

Spintax enhances cold email campaigns by improving personalization, deliverability, and engagement without sacrificing quality.
How AI Improves Cold Email Sequencing
Cold Outreach

How AI Improves Cold Email Sequencing

Explore how AI enhances cold email campaigns through advanced personalization, improved deliverability, and smarter follow-up strategies.