Carlos Ascanio

Customer Success Manager

Carlos leads Client Success at The Forge, where he combines technical precision with real empathy for the sales grind. He’s the person customers call when they want to go from setup to results - fast. With nearly a decade of experience in CS, support, and account management, Carlos understands the pain points and potential of cold outreach at scale. His writing is practical, clear, and always focused on impact - whether he’s comparing lead gen platforms, walking through AI-powered prospecting workflows, or outlining how to run placement tests the right way. At The Forge, he’s a trusted advisor to clients navigating infrastructure setup, mailbox management, and automation optimization - ensuring they don’t just use the tools, but win with them.

Blog posts by Carlos Ascanio

How AI Personalizes Subject Lines at Scale
Cold Outreach

How AI Personalizes Subject Lines at Scale

Learn how AI enhances email marketing by creating personalized subject lines that boost engagement and streamline outreach at scale.
How Disposable Emails Hurt Deliverability
Tutorials & Guides

How Disposable Emails Hurt Deliverability

Learn how disposable emails can undermine your email deliverability, harm sender reputation, and what strategies you can use to combat them.
Why Timing Matters in Cold Email Follow-Ups
Cold Outreach

Why Timing Matters in Cold Email Follow-Ups

Effective cold email follow-ups rely on timing, psychology, and AI tools to enhance engagement and boost response rates.
AI in Cold Email ROI Analysis
Cold Outreach

AI in Cold Email ROI Analysis

Explore how AI enhances cold email campaigns, improving ROI through better personalization, automation, and deliverability.
10 Follow-Up Email Mistakes in B2B Sales
Tutorials & Guides

10 Follow-Up Email Mistakes in B2B Sales

Avoid common pitfalls in B2B follow-up emails to improve engagement and boost sales effectiveness through personalization and strategic timing.
How Spam Traps Harm Sender Reputation
Email Deliverability

How Spam Traps Harm Sender Reputation

Learn how spam traps can damage your email sender reputation and discover effective strategies for maintaining deliverability.
Cold Email Signature: How to use it to boost engagement?
Cold Outreach

Cold Email Signature: How to use it to boost engagement?

Cold email not getting replies? Your signature might be the reason. Learn cold email signature best practices, real examples, and what to avoid—plus how tools like Salesforge help you boost engagement. (160 characters)
AI vs. Manual Follow-Ups: Which Works Better?
AI SDRs

AI vs. Manual Follow-Ups: Which Works Better?

Explore the strengths of AI and manual follow-ups in B2B sales to find the perfect balance for efficiency and relationship-building.
5 Best SDRx Alternatives & Competitors for AI Sales Outreach
AI SDRs

5 Best SDRx Alternatives & Competitors for AI Sales Outreach

Tired of SDRx limitations? Discover 5 top SDRx alternatives in 2025 that deliver better outreach, personalization, reply handling, and meeting booking.